Challenges Identified
Menstruation is still surrounded by taboos, fear, and lack of awareness, especially among girls at menarche (their first period).
Little to no prior education.
Stigma within families.
Poor hygiene practices due to misinformation.
Limited access to menstrual products.
User Personas
capturing pain points & motivations
NGO Analysis
in Indore to understand real on-ground practices
Research Approach
At Sattva Aakar, we believe in deep user-centered design. For Sanrakshak, the process included.
Surveys & Interviews
with adolescent girls and families
Packaging Study
of leading brands & CSR initiatives
Design Process
Sanrakshak was shaped through iterative explorations and prototyping
Storyboarding
Fold Exploration
Future Scope
Expansion to other Indian regions (localized languages & culture).
Digital extensions: app, games, interactive trackers.
Integration into school curriculum.
Inclusion of boys & family members in awareness.
Color, Typeface and Dimensions for the Kit